Augmented Reality for Raising Environmental Awareness

The potential of combining Augmented Reality (AR) in the agriculture and agrofood sectors is big, though it still has to be fully discovered. AURORA aims to build upon the research concept of the creation of AR scenarios for agriculture on-demand by investigating the technological domain of target image recognition through an AR application for mobiles. The final outcomes of AURORA can be used by farm owners and actors in the agrofood domain that would like to improve education and training of staff and employees or simply want to develop AR experiences for their farms.